investors

3 articles tagged as investors

A frequent metaphor I use in customer acquisition, fundraising, or any kind of deal making is that you as the founder and promoter should present the finished meal on the dining table and not drag your counterparts into the kitchen. The decision is yours …

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The time to sell is when you have a customer. That’s a line I heard in a sales talk some years ago. It’s an appropriate thought to lead off this essay. Every founder has to make decisions about when to start selling. When should …

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One of the most common mistakes I see in startups is making decisions that lose sight of the context, including the past, present, and future. The New York Times reported on August 9, 2017, that dealing with Confederate remembrances on its campus has “put …

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