You’re familiar with TAM, SAM, and SOM on the market size menu. You can develop a business model that shows you have the potential to grow a big company around your product or service idea and to generate returns for your investors and your family. If …
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69 articles in category Essays
Nearly every tech entrepreneur engaged in fundraising complains that he or she doesn’t have time to run the business because of all the steps to get from hello to cash in the bank. Investment bankers refer to this as the “process,” but they are seldom players …
Read more →At the time of this writing, Big Tech is very much in the news for selectively enforcing customer agreements in certain very high-profile cases. Whether you agree with the politics of those actions or not, they are stark reminders of how dependent we have …
Read more →After 66 posts in this Startup Decision Making blog, I took a break after the February 4, 2020 issue. As it happened, that was just before the Pandemic was widely recognized. I had enough content for my intended book, and I had become very busy providing …
Read more →Although I have written on and around this general topic many times, I continue to see many investor decks that seem not to present a minimum viable business model (“MVBM”). Everybody understands the issues of getting an MVP launched, but that does no good if …
Read more →Those of us in and around the world of startup pitches talk about what problem is being solved, i.e. why will someone need your product and be willing to pay for it in order to fix something that needs fixing. If your prospective customer doesn’t recognize …
Read more →Mr. Google is your best friend if you are looking for examples of great investor presentation decks and for advice on how to make yours accomplish its mission. However, not all that advice is good, nor is there much consistency, and what you see …
Read more →The most luxurious Swiss watches are the ones with numerous functions, known as “complications.” If you have a few hundred thousand dollars to splurge, you can acquire a gold watch that does far more than give you date and time information and moves you way up …
Read more →At the time of this writing, WeWork is setting a new standard for creative accounting with measures like their “community adjusted EBITDA.” Some of you may remember that Datapoint in San Antonio set the original standard in the early 80’s by booking as sales goods moved …
Read more →Everyone is familiar with the Gartner Magic Quadrant, iconic branding for that global research firm and a tool seen somewhere in nearly every pitch deck. Your goal is always to prove your venture belongs in the upper right section and that you can swat away …
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