September 2017

4 articles in September 2017

Previous essays in this series have focused on deciding to start and deciding to stop. The latter concluded with a promise to discuss some alternatives to a dead stop when all seems lost. I’ve talked with a half dozen startups in this very boat …

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Startups provide both the luxury and the risk of having very little data on which to base the important early decisions. A business model must be created out of whole cloth, and generally it’s a compilation of assumptions piled on top of other assumptions. …

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One difficult part in startup decision making is choosing the decisions to make. Some may be obvious, but many have the effect of trying to fix things that aren’t broken. Let’s take the example that you’re missing your sales targets. Do you make changes …

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